Inbound marketing is a relatively new term that refers to marketing that is opt-in. Unlike outbound marketing, which consists of push techniques like TV, print, and radio advertising, public relations, direct mail, and telemarketing, inbound marketing is about joining the conversation that a prospective client or customer is already having with themselves. It’s not about trying to create a want or a need; it’s about satisfying a want or a need that already exists. So what exactly constitutes inbound marketing?





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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!