BizSugar.com › Online Marketing › 4 Ways Hashtags Add Value on Your Facebook Business Page (and 3 ways they don\'t!)

Do Facebook hashtags fit into a B2B strategy? Yes, your business can use hashtags on your Facebook business page- Facebook actually assigns a unique URL to each hashtag so audiences can find and engage – but should it? In the end, do those tags actually add any value? Well, yes – and no. Here are the cases when hashtags can improve a Facebook post, and when they aren't worth it.

Extra note warning: This applies to Facebook. Hashtags are an odd bunch – they congregate in different ways from platform to platform, so don't apply these tips to all social media.