BizSugar.com › Online Marketing › 5 Content Marketing Trends That Should Not Be Ignored

Recent statistics show that as much as 93 percent of B2B companies use content marketing to establish their brand and create demand.

In actuality, B2B marketers that blog generate 67 percent more leads than marketers that don’t.

At the same time, content marketing is expected to be the most commercially important digital marketing trend, according to Smart Insights.

If you want your business to thrive and drive significantly more traffic to your website, you need to devise a new, updated content marketing strategy.

Here are five content marketing trends that you shouldn’t ignore if you want to be successful.