BizSugar.com › Online Marketing › 7 Ways Your Niche Could Be Wrong for Your Business

Most online marketing campaigns are already successes or failures at the planning stage. If you choose to go in a “wrong” direction, or an unprofitable one, it doesn’t matter if you execute your plan flawlessly — you’ll never achieve your original potential.
One of the most important elements of any online marketing strategy is your target niche, which can change over time or alternate based on which area of the business you’re developing.
Get this wrong and your entire strategy could collapse — but why is it so important, and how can you even tell it’s wrong?