BizSugar.com › Online Marketing › 8 Missing Website Components That Are Costing You Money - ResortsandLodges.com For Business

As a property manager, it’s important to recognize that your website isn’t meant to be a static brochure for your business—instead, it should be used as a tool for boosting awareness, educating travelers, qualifying traffic, nurturing leads, and helping people make the right choices when it comes to deciding where to stay during their upcoming trip.

If your property website didn’t perform as well as you expected in 2017, it might be time to make some changes.