A few members of the Blue Fountain Media team asked me to put together a few tips for landing page optimization, so I figured why not go all the way and make an extensive list of tips all in one place.

What I am considering as a landing page here is a page that resides outside of your website, as a page to send targeted traffic, typically from advertising. I have grouped my tips by “principles”, “elements”, “writing”, and “design”. You will find that there is some repetition since some of the tips refer to general principles of landing pages.







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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!