BizSugar.com › Online Marketing › Bing Rolls Out Mobile Ad Targeting – Now on Par With Google

Bing Ads fully rolled out the pilot launch of its mobile ad platform recently, setting the stage for competition with Google AdWords putting Bing Ads on par with the undisputed search leader’s ad network.
The update to Bing Ads brings with it expanded device targeting, allowing for greater control of bids specific to device type. Advertisers can now target users of desktops, laptops, tablets or smartphones specifically.