BizSugar.com › Online Marketing › Black Friday’s Mobile Madness

Just how mobile are U.S. shoppers getting? Extremely, according to a PCMag roundup on the results of the Black Friday weekend. On Thanksgiving Day alone, PayPal statistics showed that mobile payments via its service were up by 173 percent compared to last year. Black Friday itself saw an even bigger increase in the number of mobile payments, up by 193 percent at PayPal. Overall, PayPal’s total number of mobile shoppers was up 164 percent compared to 2011.