BizSugar.com › Online Marketing › Can a Keyword Rich Domain Also be a Brand?

When you’re launching a company and website, it is important to keep SEO in the back of your mind. You need to think about how your brand is going to be positioned online, what kind of terminology you’ll use, how your audience will search for your products and so forth—but you shouldn’t sacrifice your brand for your SEO. I feel like a keyword rich domain name does that.