Content Strategy In A Post Panda World

Posted by Sian Phillips under Online Marketing
From http://tweakyourbiz.com 3677 days ago
Made Hot by: centrifugePR on November 5, 2014 10:36 am

By Hannah Corbett

In short, the Panda update penalises sites with duplicate, thin or otherwise low quality content – high quality is always favoured in the content world. So, in order to live in peace with Panda, all you have to do is avoid producing low quality content. Simple, right? Unfortunately, it’s not always quite that straightforward. Your content needs to have a purpose, be useful, well written, informative and thorough.

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Comments

Written by allencerezo
3670 days ago

Even after Panda updates, I still see websites ranking on first page with low quality, duplicate content. That's why sometimes I am confused if writing quality and unique content is the way to go to get good traffic and or rankings in Google.

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Written by HannahCorbett
3669 days ago

Hi there,

There are so many different factors that can influence ranking positions on results pages, that it is possible for low quality, or perhaps spammy, sites to still rank well. This could be because any number of other factors is causing them to rank well, despite have sub-par content. It's hard to pinpoint the exact reasons.

Ultimately, your SEO strategy is up to you - no one can force you to do it one way or another. My advice would be to remember that SEO is a long term process, and your strategy should be long term too. Quick wins rarely last for a long time, and if something is harder to do, that usually means it's better ;)

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Written by Siddaiah
3671 days ago

Hi Hannah,

Google done right thing by introducing panda, otherwise so many people were misused the blogs to create traffic for money generation, your article given full information about panda penalty reason, so that people can be cautious.

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