BizSugar.com › Online Marketing › Create Niche Blogs for Your Business

Business blogging expert Denise Wakeman recommends creating multiple niche blogs if your business addresses more than one audience. Of course, we've all heard by now about the importance of creating a blog to promote, brand and gain exposure for your business and as a way of establishing you as an expert in your field. But Wakeman urges businesses who publish blogs to also give careful thought to the different audiences they might serve. If your business serves more than one audience, Denise recommends, why not publish multiple blogs to keep your key audiences from becoming confused about who you are and what you offer. Watch the video with more of Denise's comments here.