Don’t be SEOckered: 8 of the Slimiest SEO Scams

Posted by clickfire under Online Marketing
From http://www.leverable.com 4445 days ago

It pains me when writing this to think of how many new businesses have suffered under these SEO scam tactics. Are you worried about hiring a SEO agency because of all the bad things they do? As long as you are aware of the tactics that SEO agencies use to scam business owners, you should be on your way to eliminating some of the risk.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by clickfire
4444 days ago

Yes, I think the worst horror stories I've heard are from small business people as they are just starting to get serious about online. Unlike other disciplines, the concept of what SEO actually is spans such a wide range. Lots of misconceptions and no concrete right or wrong.

- 0 +

Written by amabaie
4444 days ago

The typcial business owner finds SEO a mystery. They are easy prey for the "guaranteed rankings" scam, because a guarantee sounds like it's "safe". How can a guarantee be a scam, right?

I also agree about the link-exchange scams, but now people have taken it to the other extreme and are afraid to exchange any links. I think modest and targeted link exchanges are still very valuable, especially if they involve useful content exchanges. Offline, this is called partnerships and referrals, and it is a good thing. Ditch the script - any automated linking is bad - and look for partners that are in related businesses or in a similar geographical area.

- 2 +

Written by MarkT
4289 days ago

I have to agree with you David. A lot of upcoming webmasters have very little understanding of what SEO is and when someone guarantees results, its easy to get scammed.

- 0 +