BizSugar.com › Online Marketing › Email Marketing – Part One – Getting Started

Does email marketing work??? Or has Social Media killed it?
You get slammed with spam everyday in your inbox. You also see the growth of social and think email must be dead or at least dying. But, this simply isn’t the case.

Email marketing brought in $40.56 for every dollar spent according to a 2011 Report from Direct Marketers Association. And KissMetrics.com shows us that Facebook & Twitter marketing combined make up just 0.2% of the number of emails sent each day… not including spam.

When I put together a presentation on email marketing, I immediately thought of friend and email marketing expert DJ Waldow.

I asked DJ for a quote for my presentation and it the perfect way to start off the first section of this talk…