Email Marketing :The 4 Factors That Drive A Big, Engaged Email List (Part 2)

Posted by Maria Haubrich under Online Marketing
From http://www.smallbizdaily.com 4123 days ago

In my previous article on building a big, engaged email list I highlighted the two factors that will motivate potential clients and customers to become subscribers: the Long Term Value they see from your emails and any Short Term Incentive you offer them.

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Comments

Written by ZionAmalRafeeq
4117 days ago

Whoa! Thanks a lot for sharing. That's a comprehensive guide.

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Written by HeatherStone
4121 days ago

Hi Ian,

It may not be sexy, but responses to email marketing still seem impressive and (depending upon who you ask) a lot more effective than other kinds of online engagement. (Social media springs to mind.) How would you rate email marketing effectiveness compared to other online approaches? It would be great if you could share your response with the whole BizSugar community where this post has also been shared.

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