Email Marketing vs. Social Media - Which to Choose? | Small business news; tips; networking

Posted by ScottDudley under Online Marketing
From http://locostmarketing.com 4376 days ago

Many Internet Gurus are going to tell you to opt for both. They will tell you that they are free and that you have nothing to lose.

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Comments

Written by tiroberts
4375 days ago

Fantastic post, Sonia. Very firm and solid. I personally use both in my marketing plan. I use social media to drive traffic to my blog. I've made sure to optimize my blog to capture as many emails a possible so I can build my subscriber list and build relationships and market to them through email.

However, if I had to pick just one, I'd choose to do email marketing. Having your own list of email subscribers is like having your own personal social network and having traffic and revenue on tap.

Thanks for sharing this post with our BizSugar community. I appreciate your insights!

Ti

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