BizSugar.com › Online Marketing › Factors that Could Be Affecting Your Page Load Time

Google has admitted that website speed is a contributing factor to how well a site ranks according to their search algorithm. While page load time may be not as important as page relevance, it is still something that all site owners and web developers have to take into account when optimizing their website. A good rule of thumb is that your page load time should be, at the most, 5 seconds. Today’s online users have been trained to expect fast results. If you can’t deliver, most won’t bother to wait around. User-experience is critical in decreasing bounce rate and increasing conversion, and page load time is a major factor in the overall user-experience of your site.