BizSugar.com › Online Marketing › Finding the Right Balance of Keywords for your SEO Campaign

Once in Google’s Keyword Tool you can enter a word or phrase that you think is pretty common in your business or you can enter a competitor’s website and you will get a list of keyword ideas. I like to select broad, exact and phrase to see everything that people are looking for, they are your target market so you definitely want to know what they are typing in.