BizSugar.com › Online Marketing › Get Your Site Ready for SEO

Search engine optimization, like any other marketing strategy (online or off) needs to be planned for. SEO can be quite an undertaking if you do it properly. It takes a lot of time, effort, and resources to execute a worthwhile campaign. If you are going to invest in SEO, the first step is to have a quality website. There’s really no sense in optimizing and building links to a website that isn’t going to convert. Before jumping into SEO, here’s a checklist of items that the website absolutely must have: