I find the fact that Google will still pass the data along provided someone clicks on a PPC ad (which the advertiser is paying for!) and not from the organic listings to be a double standard. If Google is so committed to making search more secure, shouldn’t they be encrypting the data from all sources? Why do PPC campaigns get to pass unscathed by the effects of encrypted search while Google Analytics for organic data is compromised?
Google Analytics “Not Provided” is a Double Standard
Posted by nickstamoulis under Online MarketingFrom http://www.searchengineoptimizationjournal.com 4579 days ago
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