Are you a B2B marketer? Then you’ll be interested in the results of a recent study by the CMO Council which found that content marketing significantly affects the path to purchase for business decision-makers. A whopping 87 percent of B2B buyers say online content either has a moderate or major effect on the vendors they choose.
How Content Marketing Helps Make the B2B Sale
Posted by NetworkSolutions under Online MarketingFrom http://www.web.com 4172 days ago
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