BizSugar.com › Online Marketing › How to Increase Your Conversion Value with Event Driven Analytics

You have to turn that click into a sale or a purchase. This is called a conversion, but you probably already knew that. The question is: how do you turn website visits into conversions?

Event-driven analytics can help you up-sell products to people who fit a current trend or are impacted by a certain event in their lives. In this blog post I examine ways in which it can be used wisely.