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The appearance of websites like Yelp, UrbanSpoon, CitySearch and Yahoo has allowed individuals to post reviews on any local businesses in just a click of a mouse. So, how can local businesses turn a negative review to their advantage?


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Written by businessavante
4931 days ago

Hi Chris.

I don't agree that not acknowledging a negative revue automatically means the business agrees with the complainant. There are many possibilities, including the possibility that the business is unaware they're even listed on the web at all, since they didn't initiate it (I see a lot of this, especially with local restaurants). If the complainant is known as a troll, acknowledging it will only fan the fire.

My problem is that it's not even necessary for someone to be a customer in order to leave a review - good, or bad. Until all reviews are limited to verified customers, I'll never believe a word of it.

Duncan
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