BizSugar.com › Online Marketing › How To Write AMAZING Copy For Your Website: Rational Statistics Won’t Win You Any Arguments. - alldayPA

For the record, 81% of statistics are also made up. And 81% of those who make up statistics use the number 81. People do not respond to statistics, rational arguments or even common sense. They don’t want to hear all the sensible reasons that they should invest in your product or service. If your site is speckled with graphs, charts and statistics it is likely that you could benefit from re-thinking your content strategy.