Integrating QR Codes into Your Marketing

Posted by jonmikelbailey under Online Marketing
From http://www.woodst.com 4236 days ago
Made Hot by: BizWise on April 23, 2013 3:56 am

In the past five years, we have seen QR Codes seep into marketing plans. First seen in magazines and on food packaging and then later on metro commuter signs, newspaper ads and retail signage. What’s next?

Well, get ready for the second wave of QR Codes marketing ideas in 2013.

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Comments

Written by lyceum
4230 days ago

Jon-Mikel: Yes, the smartphone is an extension of our hands, eyes, ears, extra brain (see Evernote) etc. ;)

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Written by lyceum
4231 days ago

Have you studied the QR trends in Asia? I saw this video about a subway station in South Korea there you could scan the grocery goods you wanted to buy on a display and then they delivered products to your home at the same time as you were on the train on your way home.

The challenge with QR is that we should develop our habit to always have the smartphone handy, ready to scan stuff on the go.

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Written by jonmikelbailey
4230 days ago

I have seen that, very good use of QR technology. Since the QR Code has it's roots in the Asian market, this does not surprise me. I think your second point applies to a lot of the mobile tech available. But, smartphones are fast becoming extensions of our everyday lives.

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