Another survey has surfaced that shows white papers to be most effective in their ability to influence key business decision makers. The results are courtesy of Eccolo Media, an industry marketing analyst that publishes an Annual Report called, "The Technology Collateral Survey Report". To access this report, please follow the link above.
New Study: White Papers Still Most Influential Collateral
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5523 days ago
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5523 days ago