BizSugar.com › Online Marketing › SEO Was Never Really Enough, Digital Marketing Is a Circle of Trust - Wood Street, Inc.

SEO, search engine optimization, has been around for some time. SEO is the practice of optimizing your website’s code and content for maximum search engine visibility and rankings.

Our clients ask us about SEO all the time. They know that ranking well in search engines is important. This certainly hasn’t changed. And with Google’s upcoming algorithm change (the so-called Mobilegeddon), we can see that Google still holds power over your marketing decisions.

But, are good rankings enough? Of course you want to drive traffic to your website. But what kind of traffic is it? What happens when that traffic gets to your website? Then what?