BizSugar.com › Online Marketing › SEO's Dark and Dangerous Past Life

When SEO practices first evolved in the mid 90′s they were really just working through the loopholes in Google’s search algorithm. In most cases, it wasn’t an evil plan or a deliberate attempt to game the system but it also wasn’t in line with Google’s desire to serve up useful search results. That's why they delivered the “The Google Slap”.