Judging by the small businesses I know and work with, the top three challenges don't really change that much:
* Time
* Budget
* Expertise
That's the trifecta that most small businesses struggle with in marketing and beyond. In most cases, they're very passionate about their work and business. They have clear goals in mind. Where it gets tricky is trying to keep up with the pace of change in marketing. Often because they've got a small team or are doing most of it themselves without the bandwidth to become experts in content, email, social, SEO (search engine optimization), PPC (pay per click), affiliate marketing and so on.
SMB Challenges, Email Marketing & Affiliate Programs
Posted by prussakov under Online MarketingFrom http://smallbiztrends.com 4285 days ago
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