The impact of social signals on SEO has been a lively debate for years. In quick review: social signals are the activities found on social media posts, such as likes, comments, shares and emoticons. Those are obviously good news – it's a sign that people are interacting with your social post! But marketers want to know, "Do these signals also boost the SEO based on post content? Are we getting a better page ranking out of this?"

The argument is ongoing, and complex, which is why you hear a lot of different answers. While we've mentioned this issue previously, we thought it was time to go into Mythbuster mode and really dig down into question: What impact do social signals have on true SEO?





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Share your small business tips with the community!