BizSugar.com › Online Marketing › This is How Website Design Affects Your Sales Funnel

Before you build a website take a moment to think about why you’re building it in the first place. Understand how website design affects your sales funnel.

As you consider your website and what you want it to accomplish, don’t lose sight of the fact that the primary purpose and ultimate goal is to attract visitors to take action. In other words, your website can be the start of your sales funnel or a part of the overall process, but it should always be a lead generation machine that compels guests to become paying customers.