BizSugar.com › Online Marketing › Tips for Creating Local Search Profiles

Not only do local search profiles provide valuable, quality inbound links to your site, they can also rank individually in the search engines, increasing your brand presence. Local search profiles are also incredibly important for mobile search. When conducting a search on their smartphone, must consumers are looking for quick information like a phone number or address. They aren’t going to take the time to dig through your site to find that information. If you aren’t listed locally, you are missing out on connecting with your local audience. For businesses that rely on local foot traffic, not having a local search presence could spell disaster.