BizSugar.com › Online Marketing › Tips for Making Your PPC Healthcare Ads Stand Out on Google

Each year, Google (NASDAQ:GOOGL) processes a whopping 28 billion search queries about healthcare topics from across the United States. Nearly a quarter of those consumer needs are resolved by medical ads, resulting in 1 billion clicks on search ads.
Healthcare is such a broad category, though. Advertisers in healthcare are competing against hospitals, pharmacies, labs and other diagnostic services, pharmaceutical companies, weight loss brands and more for their share of online consumer attention.