How many ads or freebies do you see during your daily travels around the Worldwide Web? And how many of those do you click on?

On the other hand, how many times have you followed a link for a blog post that you read? What’s the difference? One is marketing and the other is information.

Yes, content marketing funnels do involve marketing. However, this form of purchase funnel is a lot more friendly than straight-up advertising. That’s because it allows people the chance to get to know you, trust you, and build a relationship with you by taking advantage of the exceptional blog posts, downloads, videos, interviews, or other material you provide.

Who Voted for this Story





Comments


Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!