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Traffic Means Nothing Without This One Thing

Avatar Posted by GabeJohansson under Online Marketing
From http://gabejohansson.com 4280 days ago
Made Hot by: logistico on February 14, 2013 1:35 pm
Traffic is good for business, but you can’t even give away free gold unless you can attract the right people to you. The truth of the matter is that not just any old visitor will do. Traffic means nothing without this missing link...


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Comments


Written by frankstrong
4278 days ago

40% conversion is pretty darn good! I'd love to read more on this!
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Written by GabeJohansson
4278 days ago

It has a LOT to do with the traffic source. In paid advertising, a consistent 70% conversion is not unheard of. Testing, tracking, and optimizing are the key to making more with less :)
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