BizSugar.com › Online Marketing › Understand B2B Social Media in 60 seconds

Yes, social media marketing can be great. No, it’s not for everyone. Overall, the concept is really quite simple.
1. What is Social Media good for?

Awareness and what I will call “soft call-to-actions”.

49% say it is “very effective” in increasing brand or product awareness according to MarketingSherpa.