What Does Branding Mean Today?

Avatar Posted by jonmikelbailey under Online Marketing
From http://www.woodst.com 4308 days ago
Made Hot by: FutureVision on February 6, 2013 6:55 pm
Today we talk about things like Brand Awareness, Brand Building, Brand Advocates and Brand Monitoring. We still associate logos and marketing materials with a company’s brand, but branding encompasses so much more.

Branding begins with the answers to these questions:

Who are you?
Who is your audience?
What problem do you solve?
What makes you different?





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