BizSugar.com › Online Marketing › What the GIF?! How to Use Visual Content In Your Marketing Campaigns

Today we live in a visual culture – screens are everywhere, ranging from smartphones, tablets, laptops, computer monitors, to gigantic home televisions. The GIF was developed in 1987 and in the past couple years, the internet has waged a full on love affair with these animated images. So why should you bring them into your campaigns?