BizSugar.com › Online Marketing › Why You Need to Be Lazier in Your Writing (a.k.a. The Case for Repurposing Content)

By “lazier,” I’m not talking about copying others’ content word-for-word. That’s a reprehensible thing to do, no matter how you look at it. It’s awful to watch a blog post that took you several hours to write and edit get scraped and turned into white-space filler by a random Internet website.