BizSugar.com › Social Media › 5 B2B Social Media Guidelines to Follow

It’s advisable for businesses of all sizes and industries to be involved in social media. After all, social media is where the people are. It’s a misunderstanding that social media is better suited for B2C marketers, because B2B decision makers are still consumers too- aren’t they? B2Bs can find success in social media as long as they are willing to take the time to understand the medium and invest in executing a strategy. Here are 5 important B2B social media marketing guidelines to follow: