BizSugar.com › Social Media › 5 Tips to Launching Your First Paid Instagram Marketing Campaign

eMarketer found that social networks are almost reaching an advertising saturation point, with 88.2% of US companies using at least one major platform to reach their target customer.

There’s one social media platform whose number of active users has risen quickly and currently stands at 400 million. Yet, only 32.5% of US companies (with over 100 employees) use it for marketing purposes.

I am talking about…

Instagram.