BizSugar.com › Social Media › 6 Facebook Metrics Small Businesses Shouldn't Obsess Over

Is your small business struggling to make sense of the truckloads of data offered by Facebook Insights or any of the other hundred-odd analytic tools meant to ‘help’ you succeed?

In this article I’ll identify the six Facebook metrics your small business doesn’t have to obsess about. And I’ll give you the six that you do need to pay attention to.