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Are YouTube Advertisers Paying for Bots?

Posted by stillwagon428 under Social Media
From http://smallbiztrends.com 3322 days ago
Made Hot by: ObjectOriented on October 8, 2015 1:23 pm

A new study by European researchers questions the reliability of the method used by Google to charge advertisers for YouTube ads. In their study, the researchers claim that Google charges advertisers for YouTube views even when YouTube’s systems flag a view as coming from a robot rather than a human.

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Comments

Written by lyceum
3319 days ago

Antony: Could it be related to that half of all traffic on the interwebs are coming from robots? How many bots are linked to Google's activities?

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