BizSugar.com › Social Media › Brands Can No Longer Just Tick The Box With Social

Until recently many businesses seemed to think it was enough to simply create profiles on the various social networks and ‘tick the box’ to say that they were ‘social’ but do nothing further. This was never the case but until recently seemed to be enough for some, however, businesses no longer have a choice but to actively engage in social media and invest time and effort interacting with their online audience.