BizSugar.com › Social Media › Consumers Want Offers on Social Media

A new report from FED Razorfish , that looks into consumers' digital habits and attitudes, are showing that the best way for brands to engage consumers on social media is to use conventional marketing techniques like various discounts and exclusive promotions. According to the report, it is more about great deals and not so much about some type of passion that the customers feel for a brands value. FED Razorfish used a survey on 1000 consumers with broadband access and that are frequently visitors on social media sites.