Empire Avenue includes an extremely effective tool, called Missions, that you can use to get other Empire Avenue users to help share your latest blog and social media posts. Find out how.
Create Social Media Buzz with Empire Avenue
Posted by mallton under Social MediaFrom http://www.thesocialmediahat.com 4250 days ago
Made Hot by: robinandy58 on April 1, 2013 2:14 pm
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4244 days ago
Have you read business cases on how companies have used EA?
4243 days ago
4244 days ago
I am interested in testing EA, but I am not sure how will manage the time aspect of it! ;)
4244 days ago
I will be the first to admit that I spend less time on EA than many. I spent far more time my first go-around as I learned how to use the site. Now that I'm comfortable and have a set system, I literally spend just 10-15 minutes a day.
Once in the morning and again in the evening, I use the Empire Avenue app to go through the purchases and notifications and make investments in others. That takes just a few minutes.
Each time I have a new blog post, I create a mission to promote it and that takes just a few minutes as well.
For that little time investment, the impact on my social media activity and site traffic is stunning.
EA does not measure influence like Klout or Kred. Instead, it's a pure statistic of how active you were on connected networks. How many posts to Facebook did you make today? How many comments did you get? What about YouTube, Instagram, Foursquare?
By glancing at your EA stats, you can quickly remind yourself to do someone on one of those networks, assuming it's part of your business strategy.
There are also more extensive reports you can look at which help analyze your reach.
4244 days ago
4244 days ago
Second, it's helped give me yet another barometer for how I'm doing with my own social media activity.
But importantly, as I discuss in the article, EA has been fantastic for helping to get new blog posts shared and re-shared on social networks, increasing my visibility and readership.
4244 days ago
4244 days ago
And yes, you'll find a mix of brands and individuals. And in fact, the leaderboards are separated by businesses and individuals.
Generally, I recommend that people join as individuals, but larger companies can definitely jump in and find success.