Intrusive advertising is pretty much hated by consumers world wide and that's what makes social media so popular. Consumers now have the power to make a choice, to listen to peer group recommendations. But do advertising companies really hate consumers?? Let me know what you think!





Comments


Written by m4bmarketing
4830 days ago

Hi Peter,

I can only speak from experience and I never found advertising companies hating consumers. In fact they wanted to understand them better to deliver communication that worked at least the ones I hired to develop television commercials when I worked in the corporate world.

Susan



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