The online social medium no longer connects people with long-lost friends; Facebook is moving to bring the advertiser directly to the consumer. With new implementations in its program, Facebook has linked the information in user profiles to various groups. Facebook’s new advertising system expands behavioral targeting. The advertising world now has a stronger position in reaching their target audience.
Facebook: Connecting Friends To Advertisers
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From http://www.b2cmarketinginsider.com 5227 days ago
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