BizSugar.com › Social Media › How Instagram can be Useful for B2B Marketers

With Instagram, you need a solid, well thought of strategy if you wish to use it for marketing. You cannot use it to sell products and services, but you can use it to build brand awareness. It’s a powerful story-telling tool. You have to use Instagram not as a marketing tool but as a platform to tell your brand’s story. It has to be a part of a larger online marketing effort.