BizSugar.com › Social Media › How Small Businesses Can Get Started on Social Media

According to the Social Skinny, as of May 2012, only 53% of today’s small businesses are using social media. Of those that are using social media, only 19% use Facebook and a meager 4% use Twitter. I was shocked that even today, the numbers are that small. If your small business isn’t on social media yet, you are truly missing out on a great opportunity to generate exposure and build a community around your products and services. As a small business owner, you may feel overwhelmed by the many social networks out there and not know where exactly to start. Here are some tips to help you out regarding the two most popular networks, Facebook and Twitter.