BizSugar.com › Social Media › How To Suck At Social Media: A Helpful Guide For Businesses

Avinash Kaushik goes beyond mere human metrics. He introduces 4 new social media metrics that help businesses align their campaigns to the bottom line.

1. Conversion Rate
2. Amplification Rate
3. Applause Rate
4. Economic Value

Learn about the MOR effect (throwing Money Off the Roof)!